Blog
Popular Articles
-
Digital Marketing Blueprint for Small Business: SEO to ROI
•
We all do plan to expand our small business into a bigger one. The best path is Digital Marketing. We here will be discussing the path to digital marketing for small business, the startups who wants to use it in a way that it happens as you grow your business. I am here going…
-
Mastering the Bid: Your Ultimate Guide to Google Ads Bidding Strategies for 2025 and Beyond
•
The Fundamental Question: How Google Ads Bidding Works (Simplified, Because Who Needs More Complications?) Manual vs. Automated: The Age-Old Debate (and Why It’s Changing, Even If You Don’t Want It To) Goal: Get as many conversions as possible at a target average cost-per-acquisition you set. Your budget’s bouncer. Best for: Businesses with a clear…
-
Stop Guessing, Start Growing: Your Initial B2B Google Ads Campaign Strategy
•
The First B2B Campaign: Service/Software Keyword Campaigns Campaign type: Search Goal: Lead Generations Bidding: Manual CPC. Keywords: Use a mix of phrase and exact match keywords. Check GA4 for Traffic. Campaign #2. Display Campaigns: Campaign Type: Display Campaign Goal: Awareness (isn’t it obvious) Audience: All Website Visitors, Bidding Strategy: Max CPM. Key Learnings for…